Packaging: Hair Care/Accesories

PRODUCT: Pantene Hair Care

[Target display of hair accessories]

Pantene uses Warm and relaxining colors as a part of their packaging. When I walked through this aisle of the store I thought, "Hey that feels good". Seeing this display made me anticipate warm weather and going to the beach. Unfortunately, when I looked for the same product online, I didn't feel the same. I was more overwhelmed by the listing of products for Pantene and there was nothing that grabbed me and pulled me in to look further. However, I do appreciate the fact that I was provided the opportunity to see what other guests who viewed the same product also viewed elsewhere related to hair care.

Image source: Target.com

PRODUCT: Goody Hair Accessories

[Target display of Hair Accessories]

Can you say wow!?! Goody uses bright colors as a part of their hair accessory packaging. They also uses kids on their product display board. It's very clear that this product is geared towards tweens, teens, and in betweens. Although effective, I personally would by-pass this section of the hair accessories as it's to bright and tells me to move on..It also says, to me, thank God I don't have a little girl!

The online version of this product as seen in the picture below, is similar to the Pantene product. An image of the product is displayed and product details are provided. Target again allows the viewer to view other products of guests who viewed the same product.

[Image Source: Target.Com]